Privacy Policy
Last updated: February 2026
At LaunchScore, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
Information We Collect
Information You Provide
We collect information you provide directly to us, such as:
- Account information: When you create an account, we collect your email address and password. Passwords are securely hashed and never stored in plain text.
- Studio information: When you create a studio (organization), we collect the studio name and any customization settings you configure.
- Idea content: Information you provide when creating and validating startup ideas, including titles, descriptions, target audiences, and other idea details.
- Landing page content: AI-generated and user-customized content for your public landing pages.
- Payment information: When you make a purchase, our payment processor (Stripe) collects your payment card details. We do not store your full card number—only a tokenized reference and last four digits for display purposes.
- Communications: When you contact us for support or inquiries, we collect the information you provide in your messages.
Information Collected Automatically
When you use our service, we automatically collect:
- Usage data: Pages visited, features used, and actions taken within the application via PostHog analytics.
- Landing page metrics: Visitor counts, signup conversions, and feedback submissions for your public landing pages.
- Device information: Browser type, operating system, screen resolution, and device identifiers.
- Log data: IP address, access times, referring URLs, and error logs for debugging purposes.
Information from Third Parties
If you sign in using a third-party authentication provider (e.g., Google), we receive basic profile information from that provider according to their privacy settings.
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Calculate and display Interest Scores and other metrics for your ideas
- Generate AI-powered content for landing pages using Anthropic
- Generate hero images using fal
- Send transactional emails (signup confirmations, password resets) via Resend
- Respond to your comments, questions, and support requests
- Monitor and analyze trends, usage, and activities to improve the product
- Detect, investigate, and prevent fraudulent transactions or unauthorized access
- Comply with legal obligations and enforce our Terms of Service
Public Information
When you enable a public landing page or studio portfolio, certain information becomes publicly accessible:
- Landing page content (title, description, benefits, features)
- Hero images
- Studio name and branding (if portfolio is enabled)
- Custom domain associations
Public pages may be indexed by search engines. You can disable public access at any time through your settings.
Information Sharing
We may share your information in the following circumstances:
- Service providers: With third-party vendors who perform services on our behalf, including Stripe, Supabase, PostHog, Resend, Vercel, Anthropic, and fal.
- Legal requirements: If required by law or in response to valid requests by public authorities.
- Business transfers: In connection with a merger, acquisition, or sale of assets.
- With your consent: When you have given us explicit permission to share your information.
We do not sell your personal information to third parties for marketing purposes.
Data Retention
We retain your personal information for as long as your account is active:
- Account data: Retained while active, up to 30 days after deletion
- Idea data: Retained while associated with your account
- Subscriber data: Retained until you delete them
- Analytics data: Aggregated and anonymized after 2 years
- Payment records: Retained for 7 years for tax compliance
Security
We implement industry-standard security measures:
- All data encrypted in transit using TLS/HTTPS
- Passwords hashed using secure algorithms
- Database protected by Row Level Security (RLS) policies
- Payment information handled by PCI-compliant processors (Stripe)
- Rate limiting to protect against abuse
- Regular security audits and dependency updates
Cookies and Tracking
We use the following types of cookies:
- Essential cookies: Required for authentication and core functionality
- Analytics cookies: PostHog cookies to understand usage (opt-out available)
- Preference cookies: To remember your settings (e.g., active studio)
Your Rights
Depending on your location, you may have the right to:
- Access: Request a copy of your personal information
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your personal information
- Restriction: Object to or restrict processing
- Portability: Request your data in a portable format
- Withdraw consent: Where processing is based on consent
EU/EEA Residents (GDPR): You have additional rights including lodging a complaint with your local supervisory authority.
California Residents (CCPA): You have the right to know what information is collected, request deletion, and opt out of sale. We do not sell personal information.
To exercise any of these rights, contact us at support@launchscore.app
Third-Party Services
Our service integrates with:
Children's Privacy
Our service is not directed to individuals under 16. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us.
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence, including the United States. We take appropriate safeguards to ensure your information remains protected.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy here and updating the date above. If you have an account, we'll also send you an email notification.
Contact Us
If you have questions about this Privacy Policy, contact us at: support@launchscore.app